We’re pretty good at a lot of different things.
Our Core Services
Brand Strategy
How does your brand make your audience feel?
We'll discover the heart and soul of your brand to give you the strategic tools to drive meaningful communication. Through research, analytics, and strategy, we define your brand in terms like your core values, vision + mission, origin story, audience, competition, brand manifesto, brand promise, key messaging – essentially your WHY.
Content Creation
What content does your audience expect from your brand?
We create long-term, strategic social content, make relevant, of-the-moment memes, and just about everything in between. Social media, blogs, email marketing, and more – content creation is the intersection of business goals and brand positioning. We plan, design, write, shoot pics, and dabble in video, all in digestible digital snacks for your audience.
Visual Identity
BTW, it’s a lot more than a new logo.
We take the heart of your brand and put it right on your sleeve. We design your visual identity and define your brand’s aesthetic toolbox through lots of research, sketching, and creative magic. Brand identity systems include logos, typography, colors, and visual elements such as illustrations, icons, photography style, patterns, and textures.
Creative Consulting
Where do you even begin?
Have a business or nonprofit that you know needs… something? We’re creative generalists with a history of diverse creative solutions. Pivoting and rolling with the punches is our cup of tea. Good Bear is a good partner for anything from a one-hour brainstorm to acting as an ongoing sounding board for creative ideas, marketing solutions, and brand communication.
All Services
Graphic Design
We get really, really excited about colors, fonts, grids, and visual communication. The kids these days call it “aesthetic.”
Digital Media + Advertising
We work with trusted media partners to create display + mobile ads and paid social media campaigns to meet your business goals.
Copywriting
Brochures, menus, emails, website, press releases, radio scripts – you name it, we can strategically tell your brand story.
Traditional Advertising
We’ve created billboards, magazine ads, newspaper ads, trade publications, and direct mail for local, national, and global clients.
Photo + Video Direction
From start to finish, we’ll work with your photographer or videographer and plan, style, and direct your brand’s photo or video shoot
Creative Audit + Direction
We’ll comb over your brand’s communication materials (social media, digital, and printed materials) and create a plan to get better.
Event + Retail Design
Trade show booths, point-of-sale displays, in-store signage, and display design – we’re here for your experiential design needs.
Illustration + Lettering
No matter the project, we don’t use stock illustrations, period. We also build brand libraries with custom illustrations.
Need something you don’t see? We’ll figure it out together or enlist help from a trusted expert. We work with a good network of creative media partners such as video production studios, photographers, printers, and developers for the projects that need a niche skill.